Monday , May 20 2024

GPG Current Vacancies – Deputy Director

Website Gauteng Provincial Government

Job Description:

Develop, implement, and manage our social media strategy after conducting competitive research, platform determination, messaging, and audience identification. Developing the written elements of the content strategy including editorial features, press releases, social media posts, marketing emails, product & category descriptions on Planning, development, and management of organic and paid Social channels: Instagram, Facebook, Twitter, YouTube, LinkedIn

Job Responsibilities:

  • Plan, create, publish, and share new content (including original text, images, video) daily that builds meaningful customer connections, increases brand awareness, and encourages community members to engage with the brand
  • Collaborate with media relations, events, stakeholder, design & production, and marketing unit to develop social media campaigns
  • Stay up to date with the latest social media best practices and technologies
  • Set up and optimize the departmental pages within each platform to increase the visibility of department’s social content
  • Monitor SEO and customer engagement and suggest content optimization
  • Moderate user-generated content in line with the social media policy of the department
  • Create editorial calendars and syndication schedules
  • Capture and analyse the appropriate social data/metrics, insights, and social media best practices to measure the success of every social media campaign, then use that information to refine future campaigns
  • Work with copywriters and designers to ensure content is informative and appealing. Page Optimization and Bolster your network by interacting with industry professionals and influencers via social media
  • Creation of social media adverts for the consumption of digital media platforms internationally, nationally, provincially, and locally.

Job Requirements:

  • NQF level 6 in Communication/Media Relations/Marketing/Journalism or equivalent
  • A short course in Digital Marketing/Social Media will be an added advantage
  • 3-5 years-experience in managing social media in different spheres of government or similar environment
  • A valid driver’s license is a requirement.

Job Details:

Company: Gauteng Provincial Government

Vacancy Type:  Full Time

Job Location: Johannesburg, Gauteng , South Africa

Application Deadline: N/A

Apply Here