Website Easyjet
Job Description:
The Central Marketing Executive will work closely with the Central Marketing Manager, the European marketing teams, plus key agency and supplier partners, to support the delivery of Europe-wide marketing campaigns and creative assets. They will manage the creative development and production of pan-European campaigns, and will manage the deployment of assets for the European marketing teams to execute locally.
Job Responsibilities:
- Work with European marketing teams to understand local market nuances to feed into campaigns and asset development
- Share centrally-lead assets to ensure alignment of brand, messaging and campaigns across Europe
- Act as daily point-of-contact for European marketing executives for central campaign activities
- Build and manage a profile of competitor activity, as well as best practice activity from beyond the travel sector, to inspire future opportunities for easyJet
- Provide guidance to European marketing teams on the implementation of pan-European campaigns in local markets
- Support European marketing teams in the local activation of social and digital campaigns
- Drive the centralised production of pan-European marketing assets and content across all channels, including Social, Digital, Press, TV and Radio
- End-to-end management of pan-European campaigns to support tactical sales, brand building, schedule releases and easyJet’s sustainability initiatives
Job Requirements:
- Organised, with exceptional attention to detail
- Experience working with creative agencies across multiple channels
- Particular interest in social and digital marketing
- Flexible, with the ability to work in a fast-paced, ever-changing environment
- European language proficiency is an advantage. (i.e. French, German, Spanish, Italian)
- Ability to deliver results through initiative, creativity & ability to deliver
- Minimum 4-6 years working in a marketing team, either Client or Agency-side, on a large consumer brand
- Good understanding of the marketing campaign process, from planning, to briefing, creative development, production and measurement
Job Details:
Company: Easyjet
Vacancy Type: Full Time
Job Location: Edinburgh, Scotland, UK
Application Deadline: N/A
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