Discovery Jobs – Marketing Campaign Consultant

Job Description:

The Marketing Campaign Consultant delivers marketing communication campaigns according to best practise in design, targeting and personalisation to drive business objectives of acquisition, engagement utilisation and profitability, and brand love.

Job Responsibilities:

• Reports on and analyses key marketing metrics to ensure campaigns are meeting goals.
• Builds, actively manages, and maintains the email calendar.
• Assistance in building of templates on campaign management interface. HTML knowledge a key advantage.
• Brief stakeholders on data and segments required, as well as reporting requirements
• Coordinate various stakeholders to deliver campaigns including the brand communication teams, technical marketing, data teams and servicing.
• Executes and manages the campaign marketing strategy on a campaign management interface.
• Other adhoc requirements.
• Analyses email campaigns to make recommendations for enhancing their effectiveness.
• Sharing of engagement as well as business results for post-campaign reporting.
• Manage payments or fulfilment of rewards with relevant partners and clients.
• Partners with stakeholders to ensure design, content and segmentation adhere to best practice standards.
• Perform post campaign analysis and proactively adapt future campaign strategies.
• Respond proactively to campaign follow-ups, escalations and provide communication back to clients, working closely with Discovery Bank servicing.
• Works with Brand and Business owners to execute full lifecycle programs that are relevant and appealing to target audiences.

Job Requirements:

• Possess strong project management skills
• Negotiate
• Empathetic, diplomatic and seen as a trusted advisor by clients
• Question processes, strategy and outputs
• Confident, dynamic and energetic
• Naturally inclined to work hard, and action oriented (doer)
• Have initiative – being a self-starter and able to work independently
• Convert technical information into audience appropriate communication
• Strong attention to detail
• Make decisions
• Present and sell ideas
• Tenacious, resilient and persistent
• Instil confidence in others.
• Flexible and adaptable
• Team player, and people and relationship focused
• Build trusted partnerships
• Multi-task on multiple projects
• Influence and persuade people to get things done
• Education and Experience.
• Able to work calmly under pressure and provide answers and direction to others
• Solution oriented and ability to think outside the box

Qualification & Experience:

• Post graduate qualification in marketing is preferable
• Minimum 3 year undergraduate degree or diploma (BA or B.Com in Marketing or Communication)
• Relevant industry qualification.
• Minimum of 5 years’ in Marketing or Communication with strong experience in campaign management or driving the business objectives with targeted communication.
• Experience

Job Details:

Company: Discovery Limited

Vacancy Type:  Full Time

Job Location: Sandton, Gauteng, South Africa

Application Deadline: N/A

Apply Here

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