Website JD Sports
Job Description:
As a Senior Digital Marketing Executive, you will lead, inspire, and develop Executives & Assistants in our market-leading in-house Paid Media team. You will help spearhead best-in-class Paid Media implementation across Paid Social, Paid Search & Digital Display.
Job Responsibilities:
- Develop a close working relationship with external suppliers such as Facebook, Twitter, TikTok etc.
- Act as our paid social visionary with the ultimate goal to increase revenue and market share within these channels
- Build and manage innovative consumer focused paid social campaigns from scratch with a core focus on KPIs.
- Provide the senior management team with regular updates on the performance of KPIs and optimisations.
- Demonstrate a strong understanding & showcase a practical ability of working with paid social channels, specifically Facebook and Instagram.
- Complete internal audits across your accounts, continually evolve account strategy and avenues for growth within the channel
- Work collaboratively with our internal teams to ensure maximum cross channel efficiencies.
- Ability to identify new opportunities, test, learn and maximise performance.
- Monitor media buying strategies and keep up to date with industry research, audience and distribution figures
Job Requirements:
- Ability to identify issues and be pro-active in providing solutions.
- Effective time management skills with the ability to multi-task.
- Effective communication skills.
- Highly literate in MS Excel, PowerPoint, Word, Office365, Google Docs.
- Ability to work under pressure across a high level of Paid Social and/or Paid Search accounts.
- Effective presentation skills.
- A high attention to detail.
- An appreciation of the Paid Media ecosystem (i.e. how Paid Search influences Paid Social).
- Facebook Blueprint Certified & Twitter Flight School desired.
- Second language an advantage.
Qualification & Experience:
- A high degree of numeracy and literacy.
- In depth knowledge of Paid Media, from an implementation perspective.
- Google Analytics experience.
- Google Ads Certified desired.
- Experience in managing sophisticated Paid Social/Paid Search campaigns.
- Facebook DPA, Retargeting and Google Shopping experience.
Job Details:
Company: JD Sports
Vacancy Type: Full Time
Job Location: Bury, England, UK
Application Deadline: N/A
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